OOVY

OOVY LABEL

Founded in July 2015, OOVY™ is a unisex hip baby & kids fashion label, designed and based on the east coast beaches of Sydney. Our aim is to create original unique designs for babies and kids that oozes attitude and swag, for parents who like their kids to look stylish..

Oovy’s trendy kids apparel for the uber-cool include neutral gender drop crotch harem pants, shorts, graphic printed tees, rompers, playsuits, dresses, snapback hats, sunglasses, baby moccasins, bandana bibs and headbands made from super soft cotton fabrics for children sized 000 (0-3 months) to 8 yrs.

Quality & fabrics
All OOVY fabrics are hand-drawn original prints, samples and patterns are made in house with a lot of testing to ensure our sizes are TTS (True To Size). The quality of our threads and attention to detail is what sets us apart. Our cotton fabric is made from spinning reconstituted cellulose, from beech trees into our cotton, this is what gives it that extra softness, like bamboo fabrics. It is more moisture absorbent, soft, comfortable, breathable, wear resistant and can be machine washed and tumble dried without shrinking or getting pulled out of shape. It is color-fast when washed in warm water for the first time.

It’s for the cool, calm, confident, and cultured!